All News & Lifestyle Stories

Brody Cress dominated the Texas Circuit Finals after winning all three rounds of Saddle Bronc Riding, the average, and nearly $10,000 at the rodeo.
Brittany Pozzi Tonozzi announced on social media that she lost one of her best barrel racing horses, Duke.
Three-time World Champion Tim O’Connell and his wife Sami O’Connell are adding to their family.

Horns 4 Hope is a faith based organization that gives beef to those in need.
The historic Pasadena Rose Parade, held annually on New Year’s Day, will be broadcast live exclusively on The Cowboy Channel and RFD-TV!
Round 8 at the 2021 NFR was Canada night and the Canadians did not disappoint. The round was highlighted by Canadian Layton Green going 91 points on C5 Rodeo’s Virgil to split the round win with Stetson Wright.

Taylor Santos drove thousands of miles, including a trip from California all the way to Maine to make it back to the National Finals Rodeo.
It wasn’t only athletes making headlines in Las Vegas at the NFR. Pete Carr was in the news after purchasing all 10 of Hi Lo ProRodeo’s horses competing at the NFR
Buddy Hawkins and Andrew Ward not only won the Average at the 2021 NFR, but they also set a new Average record. We catch up with the team ropers on Western Sports Round-Up.

Dusty Tuckness was on Western Sports Round-Up on Wednesday evening to discuss his injury at the NFR.

Cavender’s is a store synonymous with western fashion. They have an amazing booth set up at Cowboy Christmas and they also blessed the Tailgate Party stage with some iconic looks.
After suffering a scary wreck in Round 2 on Friday, JB Mauney has cleared concussion protocol will compete in Round 3 of the Wrangler NFR tonight.

American Hat Co. stopped by the NFR Tailgate Party and Cowboy Christmas to talk about their legacy and to show off some amazing looks!
Ariat stopped by Cowboy Christmas to make a big announcement!
When’s the last time you sank your teeth into a juicy pork burger? These are simple patties, grilled over Cowboy Garlic & Onion Hardwood Briquets.