Road to the NFR
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SHOW TIMES

Join us as we highlight the most exciting moments in western sports along the road to the National Finals Rodeo in Las Vegas!

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Don’t miss the special series Road to the NFR, now free to watch on the Cowboy Channel+ app!
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“The Cinch High School Rodeo Tour,” in affiliation with the National High School Rodeo Association, showcases the next generation in Western Sports!
“Cowboys of Thunder” follows longtime PBR legends, friends, and former Hall of Fame riders Luke Snyder and Ross Coleman as they lead a legion of thunderous cowboys on their journey to take home the PBR Team Series Championship in its inaugural season.
The LEGENDS of the Western Sports World are highlighted in this series, exploring their life and career at the top of their game.
Produced in partnership with the National Little Britches Rodeo Association (NLBRA), the “Little Britches Rodeo” is literally an event famous for its slogan: “Where Legends Begin.” And it’s true, “Little Britches Rodeo” has helped to produce some of the top professional cowboys and cowgirls.
Join us weekly for an inside look into the Professional Bull Riders, as we re-cap all the action from the dirt and behind the chutes, along with the latest news across the sport and hard-hitting analysis.
The Cowboy Channel and the PRCA are bringing fans the “SportsCenter” of rodeo! ProRodeo Tonight is the first-ever nationally televised sports highlight show dedicated to the PRCA rodeo circuit. It’s an action-packed studio show that includes everything from special guest interviews and athlete vignettes to results and injury reports.
Western Sports Round-Up will keep you up-to-date with the latest news and in-depth analysis of barrel racing, cutting, reining, team roping and more - along with complete previews of the nation’s biggest events.
Watch some of the “WILD” stories that made these top rodeo athletes who they are today!
Each week Women’s Pro Rodeo Today features a WPRA event, highlighting the competition and the local committee that makes it all possible. Fans will also be kept up-to-date on the latest in the WPRA World and NFR standings, giving them an inside look on who has the best chance at capturing a world title.
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Best of America by Horseback is a top-quality television show that offers trail riders a long list of scenic locations to visit—incorporating educational information about the location’s trails, camping and lodging facilities, amenities, history, and other fun things to do at each place! Not to mention, they share valuable equine product recommendations!
Each episode of Better Horses is a charming love letter to the equine community with a lovely mix of entertaining segments for horse enthusiasts.
Chris Cox has had a lifetime of equine education with the most excellent teacher of all: the horse. Simply put, “Chris Cox Horsemanship” shows horse people how to get results.
Created by professionals who are horsemen themselves, “Equestrian Nation” is a program featuring stories about scores of different equine breeds and disciplines from all around the world. This magazine-style show comes from the producers of the highly celebrated, long-running television series “HorseWorld,” and boasts the same high-quality production.
“Gentle Giants” explores the world of draft horses on the farm, in the field, and in the arena. Hosted by champion equestrians Pam Minick and Kadee Coffman, “Gentle Giants” travels across America to see draft horses--from the Legendary Budweiser Clydesdales to hearty Belgian draft horses plowing the fields--at work and at play.
Host of “Hidden Heritage,” Paul LaRoche, shares inspiring and uplifting stories that come from his personal journey into Native America. As founder of the award-winning contemporary Native American group, Brulé and AIRO (American Indian Rock Opera), Paul and his family have traveled across the heartland performing their unique blend of music for 12 years.
Debuting in 2018, Horse of the West extended the National Reining Horse Association’s commitment to western sports coverage further—by adding cutting events, ranch riding, and select rodeo-timed events—all emphasizing how the horse makes these great western sports possible.
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Known as the “Public Defender” of the horse, Craig Cameron works hard every day to keep the cowboy way alive and well. Although most noted for his innovative horsemanship skills and exciting teaching techniques, he is also an incredible woodsman and hunter.