The Cowboy Channel Partners with Resistol as the New Title Sponsor of the PRCA on Cowboy Channel+ App

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We are thrilled to announce that Resistol is the new title sponsor of the PRCA on Cowboy Channel+ app.

“I can’t begin to tell you how excited the Cowboy Channel+ is to be partnered with Resistol, a company synonymous with integrity and quality,” says David Guinan, Chief Digital Officer for The Cowboy Channel. “We are also incredibly excited to keep building to give the western world the app it deserves. We will be rolling out, interactive bios, the ability to follow an athlete, games and more. At the NFR, people will be able to choose and see different angles in real time.”

“Resistol is so pleased to sponsor the Cowboy Channel+ app! It’s such a great tool to get all of the rodeo and Wrangler NFR action, and latest news immediately at your fingertips,” says Mary Jane Carpenter, Marketing Director for Resistol. “Several times I have even been horseback and tuned in to watch a rodeo! Wrangler NFR fans everywhere will be able to watch all the programming from anywhere. Thank you Cowboy Channel for your partnership!”

As the world’s destination for all things ProRodeo, the PRCA on The Cowboy Channel+ App keeps fans up-to-date with their favorite PRCA rodeos and athletes, as well as provides behind-the-scenes access to livestreamed and on demand PRCA rodeo events from across the country.

The content can be accessed via the mobile app (available on Android and iOS), as well as any browser, smart TV or device. Viewers are able to enjoy free access to up-to-the-minute news, bios, rodeos and highlights. Those with a subscription can unlock premium content such as up to six simultaneous live rodeo feeds, classic PRCA archived rodeos, The Cowboy Channel video-on-demand programming, and the only place viewers can stream the National Finals Rodeo (NFR).


To get the app, click here.

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