We announced that we would return in the 2024 Tournament of Roses Parade with a dynamic float officially named “Cowgirls Rule”, to celebrate the resilience and strength of western women in sports.
We and sister network, RFD-TV, have entered a float in the parade dating back to 2008. Building on the momentum and popularity of Western sports and culture, this year’s float design draws inspiration from the network’s other sister network, The Cowgirl Channel, which launched earlier this year - dedicated to women in Western sports and the modern-day cowgirl.
Our float also won the “Americana Award” this year!
Check out the other winners below:
Related Stories
Barrel racer Kassie Mowry has dominated every time she swings a leg over Jarvis and that includes at Rodeo Austin.
JD Struxness is heating up as the Texas Swing rolls on and he gets a win in Austin.
Kassie Mowry has secured her second consecutive win at Rodeo Austin, as well as her second Texas Swing Championship Title