PBR CEO Sean Gleason Talks First World Finals in Cowtown Coliseum

There are three phases of the 2024 PBR World Finals and the first two of them will be held Fort Worth’s Cowtown Coliseum, marking the first time the historic venue has hosted the event.

“Bigger isn’t always better and the first time I walked into this building, I knew that I wanted to have an event here,” PBR CEO Sean Gleason said. “It’s the most historic building on the planet.....It’s also the site of the first PBR event in 1993, I wouldn’t have a job today if they hadn’t bucked bulls here that day. A lot of history here and I think history is important in this day and age.”

From May 9-12, all 45 PBR World Finals qualifiers will compete in the Elimination Rounds with the final chance to make the Top 20 coming at the Ride for Redemption on May 15 and 16.

All six of those performances will be at the Coliseum before things move over to AT&T Stadium in Arlington on May 17 for Kid Rock’s Rock N Rodeo followed by the PBR Championship Finals on May 18 and 19.

“I think (the bull riders) will need to bring it (in the Coliseum) like they’ve never brought it before,” Gleason said. “I think you’re going to see the most intense bull riding action you’ve ever seen.”

Overall, $3.13 million will be paid out at the World Finals.

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